The sofa is the soul of the living room, please make it more interesting
The living room is an open space.
It can show your hospitality to guests.
It can also be used as a quiet place to be alone.
The sofa is the soul of the living room.
Behind a high-quality living room,
There must be an interesting sofa set.
What kind of sofa is considered interesting?
MOROSO is one of them.
MOROSO is known as the sweetheart of the furniture industry.
A meaningful swirl, a bold color block platter,
All of them reveal the full sentiment of MOROSO.
Just like a girl in an ancient castle who loves to read idle books,
Passionate, playful, gorgeous, yet dignified at heart.
Although the furniture is full of vitality, MOROSO is not young.
Since 1952, MOROSO has been working with famous designers.
For example, Ron Arad, CarloColombo, Enrico Franzolini
Collaborated with Patricia Urquiola and others to design sofas, armchairs and accessories.
On June 24, 1994, MOROSO became the Italian
The first furniture company to obtain ISO9000 and ISO9001 certifications.
Patricia MOROSO
In the opinion of Patrizia, the creative director of MOROSO,
Home is the most direct mirror that reflects your life.
Everything in your life is reflected here.
In the world of MOROSO,
Home is colorful and harmonious, and can accommodate many colors and styles.
Just like our lives, it is full of endless possibilities.
And her home is a living MOROSO aesthetics museum.
The Aesthetics Museum of the Big Shopkeeper
Patrizia MOROSO's home is located in a forest in Udine, a city in northeastern Italy. As the head of Italy's most famous family business, Patrizia's home has absorbed the best designs from all over the world. Big-name designer friends such as David Adjaye, Konstantin Grcic, Ron Arad, Marc Newson and other big-name designer friends have specially customized furniture for her home. These works are unique in the world and cannot be found outside this door.
“I love mixing and matching beautiful items, and different fabrics, different colors of rugs or floors inspire me when I’m working from home,” Patrizia says.
Therefore, Patrizia's showroom is her favorite mix-and-match style, displaying many pieces of furniture design by Patricia Urquiola. The large blocks of color and the perfect fusion of different materials make people happy physically and mentally. The Redondo series sofas are inspired by the interiors of American cars in the 1950s and 1960s. The woven pattern curves and the comfortable visual effect they bring are very convincing. After sitting down, the tired body can quickly recover and be full of energy. The fishbone low table splices different colors and irregular patterns into a work of art in daily life.
In addition to the designs of friends, the works of other big-name designers under MOROSO are also devoted to the interpretation of the beauty of this house. Ron Arad's corrugated chairs are like butterflies flying everywhere. Thanks to its shape, the corrugated chairs can be stacked when not in use. It is beautiful and practical, maintaining MOROSO's consistent high standards.
Among them, a considerable number of furniture are prototypes from the early stages of MOROSO's design, or are defective during the production process for various reasons, and occasionally become unique pieces of furniture. Patrizia brings them home to collect with an eye for art appreciation to commemorate every step of MOROSO's growth.
As the company's art director, Patrizia is responsible for all the visual aesthetics of the brand. In order to promote the brand's new product launch, she contributed her private residence as a new product shooting location and personally demonstrated how MOROSO products can play a beautiful role in the home. Of course, with Patricia's help in personally completing the interior design part, this is destined to be an extraordinary home.
Furniture reflects rare art
MOROSO furniture mainly represents the reflection of avant-garde and rare art on furniture. It chooses simple lines but combines them in a super popular way; it abandons gold and silver plating, and pursues a strong visual impact with bold color block combinations. The shapes are strange, but not too exaggerated, and the colors are extraordinary, leaving people with unlimited imagination.
Of course, the designer's originality is the core. MOROSO, which brings together countless strange ideas and inspirations of modern designers, often has a strong visual effect, but it always makes people feel that it has nothing to do with "luxury". However, due to the lifelong efforts of a large number of avant-garde designers, MOROSO also shows a very high positioning in terms of price. Therefore, it is also called "silent luxury" or "luxury at second glance".
Therefore, the world's famous theaters, theatres, stadiums, hotels, resorts as well as the world's famous multinational companies, airlines and aircraft are proud to own MOROSO sofas and seats.
Unlimited possibilities beyond imagination
In fact, because of its collaboration with many industrial design stars and cutting-edge fashion crossover designers, MOROSO brings us some brand new designs every year.
Ripple Chair
Bouquet Chair
Double Zero
Float Stool
Among them, the Ripple Chair, which was created in collaboration with designer Ron Arad, the Bouquet Chair by Tokujin Yoshioka of Japan, the Double Zero by British architect David Adjaye, and the Float Stool by Nendo of Japan are all classic works that have attracted much attention. Through cross-border collaboration, new aesthetic sparks have been inspired, bringing a lot of surprises to the furniture design industry, and they have been repeatedly included in the collections of major museums. All these have established MOROSO's unique position in contemporary design.
As an evergreen in the furniture industry, MOROSO has long been aware of the close relationship between product quality and the environment, so MOROSO decided to use clean, pollution-free production procedures and natural, recyclable materials as much as possible. Even in the MOROSO factory workshop, you don't need to wear any anti-toxic equipment.
In terms of quality, Made in Italy has long been a label of exemption from inspection for MOROSO. Before each process is made, MOROSO will strictly screen the fabrics and leathers, and the sofa fabrics are hand-sewn by workers to ensure the perfection of the details of each piece of furniture. Such a set of "high-end" sofas is enough for you to stay in the living room for a whole day.
Avant-garde original design and environmentally friendly high-quality lifestyle,
No matter how the times change,
MOROSO has always been a timeless classic.
This is the charm of this world-class high-end art home.
This is also the charm of design.
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